NEW YORK–(BUSINESS WIRE)–Karate fightthe revolutionary promotion of full-contact professional karate and the fastest growing sports league, announced the first ratings results for the debut of “Season 4: Episode 1” on May 14, 2022.
Live streams for “Live +3 days” – (similar to the “Live +3” TV rating – exceeded 4.5 million views, up more than 50% from the “Season 3” event: The company’s Episode 1. This figure included global viewers on Meta’s Facebook and Instagram, YouTube, Twitter as well as Amazon’s Twitch platform.
Karate Combat is the only leading combat sports organization to democratize the digital distribution of their events on open social platforms, streaming their full events live and immediately reposting full cards on VOD, where other promotions limit social streaming to undercards only.
The digital audiences across the various platforms comprised 75-90% male ages 18-34, the most valuable demographic in sports marketing and the demographic most valued by sponsors.
Additionally, Karate Combat provided additional linear TV impressions for “Season 4: Episode 1” to a network of global distribution partners that spans over 60 countries, which averaged over 1.5 million viewers per episode in Season 3.
“We are very excited about these numbers as they continue the strong season-on-season growth that Karate Combat has enjoyed since launching in 2018. People love what we do and if you look at the comments on our social media pages, the amount of love we are receiving for our promotion is unparalleled,” said Adam Kovacs, president of Karate Combat.
“We work hard to bring the best possible product to sports fans around the world, and in doing so, we have become a significant player not only in global karate, but also in the burgeoning global combat sports scene.”
Combat sports, as defined by MMA, has over 600 million fans worldwide and is the fastest growing sport in the world. These combat sports have the highest concentrations of male followers from Millennials and Gen Z, a demographic highly prized by advertisers.
In the United States, karate has a higher participation base than MMA. With a compound annual growth rate of 160%, Karate Combat is now the fastest growing league in the fastest growing sports genre.
Karate Combat’s trademark competition framework is powered by the industry-leading Unreal Engine and has created an instantly recognizable CGI-based look borrowing from the best of video games, blockbuster movies and traditional sports combined.
About karate fight
The world’s most innovative professional fighting league, Karate Combat’s event production is powered by the Epic Games Unreal Engine (Mandalorian, Fortnite) to present professional full-contact karate fighting in amazing CGI environments. Olympic medalists and national champions from around the world are just a few of the elite black belts invited to compete in eight different weight classes at the World Karate Fighting Championships. Karate Combat has offices in the US and EU. For more information, visit www.karate.com